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team collaboration

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Excellent communication is vital to a healthy relationship with clients. It helps you manage expectations, allows your team to deliver high-quality work, and, most importantly, keeps clients happy. Satisfied clients are necessary for the success of any business. However, not communicating well, or enough, can cause the relationship to go south quickly. It can ruin the trust you’ve built with clients and cost you your business. The stakes are high when client communication is the…

Strong productivity in the workplace is vital to building a successful company. It leads to higher output, which means increased profits for your organization. High productivity also boosts employee morale. On the other hand, the effects can be detrimental when employees fail to complete their work in the allotted time. From stress and communication to the proper training and tools, there are numerous reasons why your employees may not be getting much work done. But…

Delays in the content approval process are one of the top reasons marketers miss deadlines. According to a Workfront survey, 37% of marketers say approvals set back their projects three to four days on average. Some marketers even report that approvals set projects back more than a week. Sometimes life happens, and things get lost in the shuffle. However, if your agency is always waiting for approvals to go through, the consequences can be enormous.…

Hiring is one of the biggest challenges in managing an agency. Between a growing skills gap and the obstacle of attracting the right candidates, hiring for your agency can be a stressful task. Once you find the right team member, it’s equally important to retain them. The last thing you want to do is invest a lot of time and resources to find a replacement. An organization is only as successful as its people, which…

When summer hits, it can be easy to get distracted from doing anything work-related. You might find yourself daydreaming about an upcoming beach trip or some other fun-filled activity. It’s hard to get motivated when nearly half of the office is out on vacation. The good news is that you’re not the only one who has trouble maintaining a high productivity level during the warm weather months. According to Grasshopper, 25% of workers feel less…

As a marketer, you can strike out on your own as a freelancer or get a job with an agency. On the one hand, it may seem like more and more people these days are choosing to work for themselves. Freelance marketers tout the benefits of being their own boss, deciding which clients to take and from where to work, creating their own schedule, and more. However, they have to handle every aspect of the…

Everyone fails at something at some point or another. It’s not a question of if it will happen, but when. The important thing is to learn how to navigate failure and to make the best of it, especially when you are working as a team. Failure can be a valuable teacher. It can push you to reexamine your assumptions, analyze your processes and pipelines, get creative with new strategies, and make changes for the better. …

As client demands increase and managers expect high levels of productivity from their employees, team members can quickly become overworked and experience burnout. A Gallup study of nearly 7,500 full-time employees revealed that about two-thirds of workers experience burnout on the job. Thirty-two percent of employees cited an unmanageable workload as a top contributor to burnout. When employees are overworked and stressed, they may find it challenging to complete all of their tasks. As their…

Productivity tools can help both individuals and teams stay on track. However, introducing a new productivity tool into your existing workflows can be challenging. Try to convince your team to adopt yet another digital tool, and you’ll likely be met with some resistance. That said, introducing a new tool that can help save time, resources, and provide a productivity boost doesn’t have to result in confusion or confrontation if you plan properly. Here are four…

Companies that align marketing and sales teams produce incredible results. Businesses that have strong “smarketing” teams established generate 208% more revenue from marketing efforts. Whereas a misalignment between the sales and marketing teams can cost B2B companies 10% or more of revenue each year. One way marketing and sales teams can work together is through content along the sales funnel. And marketers, particularly, can help make sure this copy converts prospects. 75% of buyers want…