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team collaboration

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Your team handles numerous projects and tasks for various clients every day. Tackling everything at once can lead to chaos and burnout. Instead, it’s necessary to step back and prioritize your client work. As the saying goes, when everything is a priority, nothing is a priority. Prioritizing client work, however, is easier said than done and can be one of the biggest challenges for managers and leaders. Here are a few tips to help your…

For many, the holiday season is time for eggnog, cookies, and cheer. However, for marketers, the holiday season is more than that: it’s prime time. The end of the year is a critical time for brands because consumers are highly active. In fact, the average consumer spends $1,226 on gifts during the holidays, and sales during this time make up 30% of annual retail revenue. Cloudways predicts that online shoppers may spend up to $1…

Building and maintaining great client-agency relationships is the key to any agency’s success. Your goal should be to make your clients happy. If it isn’t, chances are you won’t keep them for long. There are certain things agencies can do to hit a homerun with clients. And undeniably, there are things agencies do that drive their clients crazy. While it’s important to know what makes clients happy, it’s equally important to know what annoys them.…

Client feedback is an absolute necessity for agencies. Without it, you can’t deliver work that meets your clients’ expectations, and clients can’t achieve their goals. However, not all feedback is equal. Sometimes, the feedback you get from clients isn’t always helpful. They might give vague input or have trouble articulating their thoughts, leaving you clueless and unsure of what they actually want. With so much room for miscommunication and confusion, it’s easy to end up…

You’ve just brought a new client on board. Congratulations! The new client-agency relationship can be an exciting time for both parties. However, it’s essential to make sure you build a solid partnership from the start. Research from R3 revealed that the industry average for the length of a client-agency relationship is 3.2 years. It also showed that the average length of the 40 best client-agency relationships is 22 years. A good relationship tends to result…

Excellent communication is vital to a healthy relationship with clients. It helps you manage expectations, allows your team to deliver high-quality work, and, most importantly, keeps clients happy. Satisfied clients are necessary for the success of any business. However, not communicating well, or enough, can cause the relationship to go south quickly. It can ruin the trust you’ve built with clients and cost you your business. The stakes are high when client communication is the…

Strong productivity in the workplace is vital to building a successful company. It leads to higher output, which means increased profits for your organization. High productivity also boosts employee morale. On the other hand, the effects can be detrimental when employees fail to complete their work in the allotted time. From stress and communication to the proper training and tools, there are numerous reasons why your employees may not be getting much work done. But…

Delays in the content approval process are one of the top reasons marketers miss deadlines. According to a Workfront survey, 37% of marketers say approvals set back their projects three to four days on average. Some marketers even report that approvals set projects back more than a week. Sometimes life happens, and things get lost in the shuffle. However, if your agency is always waiting for approvals to go through, the consequences can be enormous.…

Hiring is one of the biggest challenges in managing an agency. Between a growing skills gap and the obstacle of attracting the right candidates, hiring for your agency can be a stressful task. Once you find the right team member, it’s equally important to retain them. The last thing you want to do is invest a lot of time and resources to find a replacement. An organization is only as successful as its people, which…

When summer hits, it can be easy to get distracted from doing anything work-related. You might find yourself daydreaming about an upcoming beach trip or some other fun-filled activity. It’s hard to get motivated when nearly half of the office is out on vacation. The good news is that you’re not the only one who has trouble maintaining a high productivity level during the warm weather months. According to Grasshopper, 25% of workers feel less…