Photo by fauxels In the world of marketing, working together as a team is key. But sometimes marketers, agencies, and creative teams struggle to keep everyone on the same page. They have lots of tasks and projects to handle, and they might be working with many clients at the same time. This is where collaboration software for working together comes in. It helps make the work process smoother, makes people more productive, and encourages new…
If you work in social media marketing, you know what a headache the marketing approval process can be. The labyrinthine journey of content, shuttling between departments, clients, and back-and-forth emails, can be a real headache. One of the easiest ways to streamline your content approval process is by using approval software tools. These tools automate the process of obtaining client feedback and managing content approvals, saving you time and effort chasing your marketing clients. Plus,…
Photo by Ketut Subiyanto from Pexels In our modern world, a business can scarcely survive without a robust social media presence to keep it relevant. With 93% of businesses now using social media marketing, many brands now outsource this service to agencies like yours, so they can focus on what they do best. But when you manage multiple social media accounts, how do you keep track of all of them? How do you keep them…
Social media management tools have become essential for agencies to effectively manage their clients’ social media presence. With an array of options available, choosing the right tool for your agency’s needs can be overwhelming. In this comparative guide, we will explore three popular social media management tools: Gain vs Hootsuite vs Sprout Social. Let’s dive in and understand the key features, pros, and cons of each tool to help you make an informed decision. An…
Photo by Austin Distel on Unsplash As a marketer or a marketing agency, you’re always on the lookout for tools that can make your life easier and save time. After all, handling a never-ending list of marketing tasks, you wonder if there’s a magical solution that could give you some breathing room. Well, here’s where ChatGPT comes in! It’s an AI-powered chatbot developed by OpenAI that has been creating quite a buzz with its cutting-edge…
Photo by Kerde Severin from Pexels Is your social media game a bit jumbled? Feeling uncertain about what to post on your business page or for your marketing clients? There’s a nifty little trick called social media content pillars that might just be your ticket to organized success. Not sure what exactly they are and how they work? In this article, we teach the ins and outs of social media pillars, and how to create…
With countless social media platforms available, it can be overwhelming for agencies to stay on top of their clients’ accounts and publish engaging content consistently. It’s no wonder agencies are on a never-ending quest to find the perfect social media management solution. Enter Hootsuite, a long-standing favorite among industry professionals. And, while Hootsuite has undoubtedly earned its reputation as a dominant player in the field, it’s always wise to explore alternative options that could potentially…
Your team handles numerous projects and tasks for various clients every day. Tackling everything at once can lead to chaos and burnout. Instead, it’s necessary to step back and prioritize your clients’ work. As the saying goes, when everything is a priority, nothing is a priority. Prioritizing client work, however, is easier said than done and can be one of the biggest challenges for managers and leaders. Here are 8 tips to help you and…
If you’re in search of a social media management tool, chances are you’ve encountered SocialPilot. In fact, your team may be already using it! SocialPilot is a popular platform that offers social media scheduling, analytics, and team collaboration. However, it’s not for everyone. Perhaps you’re looking for a tool that’s more robust, or maybe you’re on a tighter budget. Whatever your reasons, this article will explore the top five SocialPilot alternatives for agencies and creative…
Photo by Jo Szczepanska on Unsplash At one point or another, every creative professional has experienced a creativity block. When you’re up against a deadline for a client, the ideas just don’t seem to flow. Luckily, brainstorming tools make it easier than ever to jumpstart your team’s creative thinking process. While the traditional sketches on a whiteboard with your team might still work for brainstorms, it can get complicated when parts of your organization work…