5 Surefire Ways to Minimize Turnover at Your Agency
When your superstar employee leaves to take an offer with a competitor, it can throw off a whole team. Beyond the personal sadness of losing a colleague and friend, you…
4 Guidelines for Streamlining Interagency Collaboration
Marketing is no longer about being a jack-of-all-trades. Agencies, particularly those of scale, tend to focus on a specific niche to deliver powerful campaigns for their clients. With so many…
3 Smart Ways to Deal with Controlling Clients
You’ve just signed a contract for a digital marketing plan for a growing brand. After several long conversations and negotiations, you came to an agreement, and they have just sent…
5 Powerful Quotes to Kickstart Your Team Productivity
It’s 3 pm and you haven’t had your afternoon coffee yet. As you scroll through your to-dos, you feel your motivation waning. Glancing at the clock, you wonder how you…
3 Reasons Why Your Workplace Should Foster Health Initiatives
It might seem like your employees’ physical and mental health are personal problems to be dealt with on their own time outside of work. That’s why we talk about work-life…
How to Retain your Hard-Earned Clients
When you operate a digital agency, every client counts. You might know how valuable your services are, but selling a digital marketing package is harder than selling, say, a pair…
Quality Over Quantity: Why Instagram Bots Need To Disappear
This is a guest post by Abby Zufelt, a digital marketing director at the digital marketing agency, Markitors, where she helps build the relationship between brands and audiences. Unsolicited direct messages,…
How to Perform a Workflow Analysis with Your Marketing Team
A workflow analysis should be an important part of every organization’s growth strategy. It involves regularly examining and analyzing current workflows to keep processes efficient and up to date. A…
How to Convince Hesitant Clients to Utilize Content Marketing
Content marketing is not a new approach. Even Benjamin Franklin used it in 1732 to promote his printing business. He did so by publishing in the Poor Richard’s Almanack. But…
3 Signs Your Team Workload is Out of Whack
When your team’s workload becomes imbalanced, productivity drops and team members become frustrated. Some team members start taking on more work, and others start finding ways to do less. Whatever…