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Marketing & Social Media

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482 million people use Pinterest monthly for inspiration and to plan their next purchase. Regardless of your industry, there’s something for all types of businesses on Pinterest to engage new shoppers and drive more traffic to their websites. To get more traffic to your brand’s website through Pinterest, you should be regularly posting content on the platform. For that purpose, you need a reliable Pinterest scheduler. But, with so many available tools, it’s hard to…

If you’re managing a brand’s social media, you know the drill: endless content calendars, keeping up with the latest trends, and trying to engage your audience effectively. It’s a lot. Between crafting posts, analyzing data, and responding to messages, there’s hardly any time left for creative thinking or strategy planning. That’s exactly where AI tools can make a significant difference. In this article, we bring to you 10 AI tools for social media to help…

Photo by Georgia de Lotz on Unsplash Has your Instagram visibility and engagement dropped? It might be that your content isn’t hitting the mark. Unsure about what’s trending on social media, especially on Instagram? It’s about time to get a grip on what’s new and what’s next. This blog post zeroes in on the top 8 Instagram trends for 2025, tailored to help you grow on the platform. This straightforward, no-nonsense guide is perfect for…

If you’re using CoSchedule but not sure if it’s up to the job, or searching for the social media management tool that is best for you, it’s important to shop around. Your toolkit is crucial for consistent content publishing thus enhancing your online presence. Tools like CoSchedule are designed to free up your valuable time, and whilst they have a fairly comprehensive suite of products, they may not be the best option. On review sites…

In the past, creating and executing complicated marketing plans required large budgets and teams. Today, we have a range of AI tools that can handle content creation and marketing tasks for a fraction of the cost. AI is pretty amazing. It can do things like research, generating initial drafts, and even recycling content. Moreover, AI excels in identifying insights from customer interactions and reviews to refine your messaging. However, achieving a truly resonant message necessitates…

If you work in social media marketing, you know what a headache the marketing approval process can be. The labyrinthine journey of content, shuttling between departments, clients, and back-and-forth emails, can be a real headache. One of the easiest ways to streamline your content approval process is by using approval software tools. These tools automate the process of obtaining client feedback and managing content approvals, saving you time and effort chasing your marketing clients. Plus,…

Social media management tools have become essential for agencies to effectively manage their clients’ social media presence. With an array of options available, choosing the right tool for your agency’s needs can be overwhelming. In this comparative guide, we will explore three popular social media management tools: Gain vs Hootsuite vs Sprout Social. Let’s dive in and understand the key features, pros, and cons of each tool to help you make an informed decision. An…

Photo by Austin Distel on Unsplash As a marketer or a marketing agency, you’re always on the lookout for tools that can make your life easier and save time. After all, handling a never-ending list of marketing tasks, you wonder if there’s a magical solution that could give you some breathing room. Well, here’s where ChatGPT comes in! It’s an AI-powered chatbot developed by OpenAI that has been creating quite a buzz with its cutting-edge…

Photo by Kerde Severin from Pexels Is your social media game a bit jumbled? Feeling uncertain about what to post on your business page or for your marketing clients? There’s a nifty little trick called social media content pillars that might just be your ticket to organized success. Not sure what exactly they are and how they work? In this article, we teach the ins and outs of social media pillars, and how to create…