B2B marketing used to be all buttoned-up and formal—but that’s changing fast. Even the most corporate brands are starting to show more personality online. Whether that’s a good thing or not is still up for debate, but one thing’s clear: some B2B brands are absolutely nailing it on social media. Here are six B2B social media trends worth paying attention to this year and beyond👇 B2B Social Media Trends to Get Inspired By Trend 1:…
Discover 5 famous social media campaigns that made waves! Learn what made them iconic and how you can apply their strategies to your own marketing. We often talk about failed social media campaigns. But what about the famous social media campaigns that absolutely nailed it? The ones that had people hooked, talking, and sharing non-stop? There’s just as much—if not more—to learn from the ones that worked. And that’s exactly what we’re going to focus…
Photo by Airam Dato-on from Pexels Have no idea what to post on your LinkedIn Company Page to help it grow? We’ve got you covered! Ever scroll through LinkedIn and see other companies getting tons of engagement? Meanwhile, your page… not so much. It’s easy to think you’re too late or that LinkedIn is only for big brands. But that’s not true. With the right strategy, any business can grow on LinkedIn. You just need…
How detailed is your social media agency contract? Find out if you’re covering all the bases, plus, grab a free contract template. A social media agency contract is important to the success of any agency-client relationship. These contracts protect the interests of both parties by clearly defining the terms of your arrangement. Effective client-agency communication is vital. Although contracts might sound scary, they’re a good thing! A solid contract ensures everyone understands their rights and…
Photo by solidpixels. on Unsplash Does your creative agency’s portfolio feel like a random collection of projects? If so, it’s time to give it focus. If you run a creative agency (marketing, social media, or advertising), landing clients is often the biggest challenge. A strong portfolio showcasing your best work can make all the difference. Clients want to see the results you can deliver, and your past projects are the ultimate proof of your agency’s…
Are you looking to expand your social media posting capabilities? Read on to learn how to master posting on multiple social media sites at once. We all want to save time, so it’s no surprise that scheduling social media content across multiple platforms at once is an appealing strategy. Cutting down on admin time can help you maximize your productivity. When you post on multiple social media sites at once, there are a whole bunch…
Photo by Ruan Richard Rodrigues on Unsplash Have you been looking for a new social media newsletter (or two) to subscribe to? Newsletters are great if you’re a marketer. They bring you the insights, expert opinions, and strategies that are currently working. They’re also a great way to stay updated with different social media trends, algorithm changes, and all that jazz. Here are the seven best social media newsletters you should subscribe to in 2026.…
With all the challenges you face as a social media manager, sometimes you just need a laugh. Check out our round-up of 8 social media manager memes for a good giggle. Like all jobs, the life of a social media manager has its quirks. Even if you love what you do, sometimes deadlines, client requests, and budget limitations can have you tearing your hair out. The best way to combat day-to-day stress? Humor. Despite the…
Do you dream of becoming a social media manager? Read our list of 9 essential skills you need to make that dream a reality. If you’re wondering how to become a social media manager, this article will walk you through the key skills you’ll need to perform well. Whether you’re interested in freelancing, joining an agency, or working in-house, having a broad skill set is essential to succeed. Here are the 9 most important skills…
Are you unsure of the difference between content marketing and social media marketing? This article clarifies the main differences once and for all. If you’ve ever been confused by the terms “content marketing” and “social media marketing” you’re not alone. People often throw them around as if they are the same thing but there are actually some key differences. In this article, we aim to clearly define these terms so you can use them with…
