Photo by cottonbro studio If your marketing agency just landed a new client—or you’re about to—your next step is sending a social media strategy proposal. This is the document that outlines your strategic game plan: what you’ll do, how you’ll do it, and how it will help the client grow their presence and performance on social media. In this article, you’ll learn exactly how to craft a strong social media strategy proposal—from what to include…
Discover 11 powerful social media automation tools, both free and paid, to save time, boost consistency, and streamline your content strategy across platforms. Trying to stay consistent on multiple social media platforms without burning out? If you’re managing your brand’s online presence or juggling multiple clients as an agency, social media automation tools can save you hours of manual work. These tools help you schedule posts, analyze performance, and even generate content, giving you more…
Choosing between CoSchedule, Buffer, and Gain? Our 2025 guide breaks down key differences to help marketing teams pick the right social media platform. Marketing teams definitely aren’t short on tools to manage social media content. CoSchedule, Buffer, and Gain are three options that often land on the shortlist for agencies and brand teams, but each one brings its own mix of features, strengths, and tradeoffs. If you’re weighing your choices for 2025, this guide will…
Are you trying to find the best marketing agency tools to grow your business? Maybe you’re thinking of starting your own agency, but the missing piece of the puzzle is the right set of tools. From client management platforms to social media management solutions, there are so many amazing tools that can make your job easier. In this article, we’ll take a look at some of the must-have tools that all marketing agencies should have…
Want smarter strategies, better leads, and a stronger network? These 8 digital marketing communities on Slack, Discord, and more are must-joins for marketers in 2025. Looking to level up your marketing skills, meet like-minded creatives, or just find people who get what it’s like chasing ROI every day? Then you need to join one (or two) of these digital marketing communities. A digital marketing community is a space—usually on Slack, Discord, or other online platforms—where…
Photo by Maksim Goncharenok from Pexels Are you trying to heat up your social media presence? Check out our sizzling summer social media ideas for some seasonal inspiration. When the new year rolls around, you’re full of ideas—new goals for the year and new directions for your brand. But by the time summer arrives, it’s easy to feel burnt out. You’ve been going full steam ahead for months, the weather’s heating up, and your brain…
Have you narrowed down your list of social media management tools to just three options—Gain, Planable, and Later—but find yourself uncertain about which one to choose? Each tool offers distinct advantages, but selecting the one that perfectly aligns with your agency’s specific needs and pain points can be challenging. This guide is designed to offer clear, comparative insights into Gain, Planable, and Later, helping you make an informed decision that optimizes your agency’s social media…
We’ve been busy behind the scenes at Gain, tinkering with ideas and listening to what you’ve been asking for. Today, we’re rolling out two highly requested features that will make it easier to mix up your content and show off your plans in style — whether you’re working with your team or giving clients a sneak peek at what’s coming next. 1. Combine Photos and Videos in One Post — Now on Instagram, X (Twitter),…
Photo by MART PRODUCTION from Pexels Do you spend too many hours creating new assets? Learn how to repurpose your blog posts into social media content to free up time and energy. Nowadays, social media managers need to be creative to stand out. Creating effective content over a variety of social media platforms takes time and energy. It can be tricky to figure out what works and what doesn’t. Sometimes you need to go back…
Photo by Marcus Aurelius from Pexels Thinking about starting a marketing agency business? With over 433,400 advertising agencies worldwide, it’s no wonder this option is a popular choice. Whether you’re a marketing expert looking to strike out on your own, or an entrepreneur with a passion for business, starting a marketing agency can be an exciting and rewarding venture. But with so many things to consider, from the type of services you’ll offer to your…
