Is Planoly no longer keeping up with your social media content planning needs? Whether you’re a solo creator or part of a growing agency, you may have outgrown Planoly’s features or run into platform limitations. The good news? There are a handful of social media scheduling tools in 2026 that might better match your workflow, budget, and team structure — without sacrificing ease of use. In this guide, we’ve rounded up the top 6 Planoly…
Stay up to date with monthly social media updates across TikTok, Instagram, LinkedIn, Threads, and more. Don’t miss changes that can impact your strategy. If you’re a marketer, you already know social media doesn’t wait for anyone. Features launch overnight. Algorithms change without warning. And just when your content strategy feels solid, things shift again. At Gain, we’re tracking the updates that matter most across Instagram, TikTok, LinkedIn, Threads, Facebook, and other major social media…
Some brands completely miss the mark on social media—and then there’s Ryanair. The low-cost Irish airline has managed to turn snark, chaos, and self-deprecation into a brilliant social media strategy that consistently goes viral. While other airlines post dreamy travel shots and polished promos, Ryanair is roasting itself, trolling passengers, and riding trends with lo-fi absurdity. Keep reading to discover why Ryanair’s social media strategy works—and what makes it so effective. What Is Ryanair? Ryanair…
TikTok remains one of the most powerful platforms brands can leverage in 2026. With 1.59 billion global users and rapid growth projected, TikTok continues to shape culture and consumer behavior at scale. But winning attention on the platform means staying ahead of fast-moving trends and, of course, showing up with content that feels native. Not sure what the hottest TikTok trends of 2026 are? No worries. In this blog post, we’ll walk you through 6…
Photo by Nay Nyo Whether you’re an agency creating content for clients or part of an in-house marketing team, Valentine’s Day has a habit of creeping up faster than expected. One minute it is January, the next your social calendar needs pink graphics, captions, and content approvals yesterday. If you’re stuck for ideas, you’re not alone. The good news is that Valentine’s Day content does not need to be complicated to perform well. Below are…
ChatGPT is helpful for a million things. One of the most valuable? Social media content creation. For Instagram especially, it can speed up everything from brainstorming content ideas to writing captions, planning Reels, and repurposing posts across multiple accounts. If you’re managing content for multiple clients or brands, these kinds of time-savers can seriously improve your workflow. In this article, we pulled together 8 Instagram-specific ChatGPT prompts that you can plug into your own workflow…
If you’re a marketer working within a team or at an agency, you already know: nothing gets published without someone’s approval. Whether you’re sending content to a client, your boss, or your legal team, that approval process has to happen. And while email might seem like a simple way to handle it, things can spiral fast—especially once feedback starts rolling in. One wrong version or a missed comment, and the wrong content ends up going…
A visual content calendar is one of the most important tools for managing social media content for clients. It gives both your team and your clients a clear, shared view of what content is planned and when it will be published. In this article, we break down why visual content calendars are so effective for client work and the best tools and practices for building one. What is a Visual Content Calendar? A visual content…
Most project management advice isn’t built for marketers. It’s vague, it’s idealistic, and it doesn’t work when you’re buried in marketing assets, Slack messages, and client feedback at 7 PM. If that’s pretty much the madness you experience managing marketing projects, we’ve got six strategies to help you bring some order to the chaos. These aren’t theoretical frameworks pulled from business textbooks. They’re practical steps your team can actually use to stay aligned, meet deadlines,…
600+ million people use Pinterest monthly for inspiration and to plan their next purchase. Regardless of your industry, there’s something for all types of businesses on Pinterest to engage new shoppers and drive more traffic to their websites. To get more traffic to your brand’s website through Pinterest, you should be regularly posting content on the platform. For that purpose, you need a reliable Pinterest scheduler. But, with so many available tools, it’s hard to…
