Thinking about starting a marketing agency business? With over 433,400 advertising agencies worldwide, it’s no wonder this option is a popular choice. Whether you’re a marketing expert looking to strike out on your own, or an entrepreneur with a passion for business, starting a marketing agency can be an exciting and rewarding venture. But with so many things to consider, from the type of services you’ll offer to your target audience, it can be overwhelming…
If you’re a marketer, staying ahead of social media trends and knowing what’s happening in the marketing world is part of the job description. There are plenty of ways to keep up—following top social media strategists, subscribing to marketing newsletters, or studying brands that are crushing their campaigns. Or… you could actually read a book. We’ve rounded up eight of the best social media marketing books that are packed with insights, inspiration, and strategies you…
Do you need help following B2B social media trends? We recommend using these 6 to create a successful strategy for your brand. B2B marketing used to be all buttoned-up and formal—but that’s changing fast. Even the most corporate brands are starting to show more personality online. Whether that’s a good thing or not is still up for debate, but one thing’s clear: some B2B brands are absolutely nailing it on social media. Here are six…
Threads is a rising social platform—are you using Threads trends to maximize your reach and grow your audience? Threads launched in July 2023 and has enjoyed a steady rise in relevance ever since. The short-form, text-based platform is intertwined with Instagram and serves as Meta’s answer to X. Threads followed hot on the heels of Elon Musk’s controversial Twitter takeover and rebrand. It attracted 30 million users on its first day, and as of January…
Stay ahead in 2025 with these 15 social media updates. Learn what’s new across platforms and how to adapt your strategy for success. We’re only a few months into 2025, and social media is already moving at full speed.From algorithm shakeups to brand-new features, platforms are making big changes that marketers can’t afford to ignore. If staying ahead of the curve is part of your job, you’re in the right place. Here’s what you’ll get…
Are you staring at your social media content calendar, noticing Easter is just two weeks away but you’ve got no content planned? Here’s your quick guide to 12 eggcellent Easter social media post ideas that are simple to implement and can drive tons of traffic. Let’s jump right in. 12 Easter Social Media Post Ideas for 2025 Easter Campaigns Idea #1: Easter Flash Sale Kicking off your campaign with an Easter Flash Sale is a…
Discover 5 famous social media campaigns that made waves! Learn what made them iconic and how you can apply their strategies to your own marketing. We often talk about failed social media campaigns. But what about the famous social media campaigns that absolutely nailed it? The ones that had people hooked, talking, and sharing non-stop? There’s just as much—if not more—to learn from the ones that worked. And that’s exactly what we’re going to focus…
Have no idea what to post on your LinkedIn Company Page to help it grow? We’ve got you covered! Ever scroll through LinkedIn and see other companies getting tons of engagement? Meanwhile, your page… not so much. It’s easy to think you’re too late or that LinkedIn is only for big brands. But that’s not true. With the right strategy, any business can grow on LinkedIn. You just need to know what works. In this…
Some days, ideas come easily. On other days, every post feels off, captions sound boring, and your brain just won’t cooperate. But the content still has to go out. When you’re stuck, forcing it doesn’t help. And that’s when it’s a good idea to turn to AI to speed things up. No wonder 86% of content creators in the US already use tools like ChatGPT to spark ideas, draft posts, and fine-tune their messaging. We’re…
A winning 7-step Threads strategy is all you need to grow your audience and enhance engagement. Threads hit the scene in 2023 as Meta’s answer to Twitter/X, and with over 200 million users already in the mix, it’s a massive opportunity for brands to connect—without relying on flashy visuals like Instagram or TikTok. But how do you design your Threads strategy to supercharge your growth? In this article, we’ll break down a powerful 7-step Threads strategy that…
