Category

Productivity

Category

Shortcuts get a bad rap. They imply sloppy work that values saving time over quality progress. However, there may be some places in your day where you’re allowing the “hard way” to be “the only way.” Three examples below talk through how to get what you need from clients, pitch what will win your C-level team’s approval and condense your compelling message without losing readers. Timewaster: Working without clear direction The client knows his budget…

This is the first in an ongoing series of posts aimed to provide you with useful insights to help you and your team be better marketers. We’ll be focusing on improving productivity and collaboration, and providing valuable insights to a whole range of content professionals including freelancers, agencies, and marketing teams of all sizes. In the 1970s, a big section of the American population thought Avocado Green and Harvest Gold were attractive colors when paired.…