Why Are So Many People Still Buying Fake Social Media Followers?
Would you be shocked to learn that half of Justin Beiber and Lady Gaga’s fans are fake? And more importantly, would you care? For the vast majority of us, the…
How to Recycle Your Social Media Content with GAIN
Many of us are hesitant to share the same content on social media more than once, but what if we told you it could actually triple your engagement? By not…
The Most Effective Ways To Tell Clients They’re Wrong
Let’s face it: nobody likes to be wrong. But sometimes clients aren’t as receptive to the bad news as we may hope. When it comes to opinionated clients, at times,…
4 Key Lessons from Some of the Biggest Brand Twitter Fails
Since the launch of Twitter in 2006, the platform has been witness to all kinds of inappropriate tweets from business accounts. It’s not surprising, given the amount of tweets brands are sending…
8 Ways Brands Are Killing It With Instagram Stories
Thanks to its already enormous audience of more than 500 million users, Instagram Stories has quickly become the top choice for brands to experiment with 24-hour content. Unlike Snapchat, Instagram…
Explore The New Features in GAIN’s Creative Editor
Big news: We’ve updated our Creative Editor! Now creating social media content is faster and simpler than ever. Take a look at what’s new: The New Creative Editor Layout The new…
How GAIN Helps DKC Connect Score a Social Slam Dunk During March Madness
The March Madness frenzy is here. With millions tuning into the games each year, the buzz the NCAA basketball tournament once generated on the big screen has now been disseminated…
What ‘Social Artificial Intelligence’ Means For Marketers
This article originally appeared on VentureBeat. Artificial intelligence is already well-established in the world of targeted advertising and recommendations. But artificial intelligence is also rapidly evolving on social media as…
Learn The New Ways Marketers Can Measure All Those Emojis
“Currently 270 billion messages are sent per day and somewhere around 6 billion emojis are sent per day.” – Christian Brucculeri, CEO of Snaps Text messages alone can lack a…
How Co-Creation is Fueling The Future of Marketing
The rise in ad-blocking technologies and decline of organic reach on social networks has forced marketers to find more creative ways to reach their target audiences. To combat these challenges,…
