Client feedback is an absolute necessity for agencies. Without it, you can’t deliver work that meets your clients’ expectations, and clients can’t achieve their goals. However, not all feedback is equal. Sometimes, the feedback you get from clients isn’t always helpful. They might give vague input or have trouble articulating their thoughts, leaving you clueless and unsure of what they actually want. With so much room for miscommunication and confusion, it’s easy to end up…
From press releases and media pitches to bylines and press materials, public relations agencies can collaborate on various types of content. Creating and approving public relations-related content can be an involved process that requires multiple rounds of approval by internal and external parties. When you’re managing PR content for numerous clients, things can quickly become hectic and disorganized. This is why an approval process is essential for agencies. You need a workflow that doesn’t involve…
Excellent communication is vital to a healthy relationship with clients. It helps you manage expectations, allows your team to deliver high-quality work, and, most importantly, keeps clients happy. Satisfied clients are necessary for the success of any business. However, not communicating well, or enough, can cause the relationship to go south quickly. It can ruin the trust you’ve built with clients and cost you your business. The stakes are high when client communication is the…
The moment you’ve been waiting for is finally here! Now you can direct publish image posts to Instagram from Gain! Managing multiple Instagram campaigns can get tough when you have so many other tasks demanding your attention. Setting aside time to manually publish updates is also a real chore, and we know that being able to direct publish to Instagram can help eliminate many of those manual tasks. Our goal has always been to help…
The option to work remotely is on the top of everybody’s wish lists these days. Almost two thirds of US companies have distributed or partially distributed teams, and studies predict this number will increase in coming years, becoming the majority of the workforce by 2027. A key part of the discussion about remote work centers around productivity and flexibility. While some worry that without proper supervision their employees might slack off, a two-year Stanford study…
Email is a fact of life. But if you aren’t careful, it can consume your workday as well as your time at home. Research by Carleton University reveals that people spend one-third of their time at the office – and almost half of the time they work at home – reading and responding to emails. Moreover, the emails aren’t urgent 30% of the time. Your inbox can get out of control quickly as the emails…
Collaboration plays a massive role in the success of any organization. It allows teams to share the workload and keeps projects moving along smoothly. When the entire team combines their strengths to work together towards a common goal, significant results can happen. On the other hand, teams that struggle to work together will likely fail to complete projects and meet goals on time. According to Clear Company, 97% of employees and executives believe lack of…
Gain + Instagram Stories 😍 We’re excited to announce that you can now preview and collaborate with your team and clients on single or multi-image posts to your Instagram feed and Stories! Create Instagram Stories using your favorite design tools (or using the Instagram app), then upload your Stories to Gain to see exactly how they will appear once live. Gain also allows your team to see all of your Instagram content at a glance…
Did you know there are more than one billion Instagram accounts worldwide and more than 400 million are using Instagram Stories? Or that one-third of the most viewed Stories on Instagram came from business profiles? People are enthusiastically engaging with Instagram Stories, and brands are increasingly using them to help accomplish their marketing goals. Just a few of the things that businesses are sharing in Stories include: DemosBlog post teasers Customer reviews and testimonialsSneak peeks at…
Delays in the content approval process are one of the top reasons marketers miss deadlines. According to a Workfront survey, 37% of marketers say approvals set back their projects three to four days on average. Some marketers even report that approvals set projects back more than a week. Sometimes life happens, and things get lost in the shuffle. However, if your agency is always waiting for approvals to go through, the consequences can be enormous.…
